More News, Articles, Stories, and Resources for your Mobile Food Service Business:

"Pizza Truck vies for Lunch Devotees":Even with a bit of competition, a New Jersey pizza truck is making money (click here)

"Bikini Coffee Company": A clever marketing twist is driving this little company's profits (click here)

"Take a BIG Bite of Summer": This article from the Milwaukee Journal may give you some good ideas of what will sell (click here)


"Hungry customers flock to truck offering Asian lunch specialties": a mobile food selection that includes red snapper, chicken with Thai peanut sauce, Thai green curry, and more (click here)

"The Nobu of Red Hook Park": Mr. Soler started out feeding soccer fans who had come to watch the weekend games, and now cooks for a mix of Latino immigrants and street-food connoisseurs who flock to this quiet corner of Brooklyn as much for the cuisine as for the sports. (click here)

"Harry's Cafe de Wheels": Serving up meat and chicken pies, pasties and hot dogs from a van for 70 years (click here)

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OTHER MOBILE FOOD OPTIONS: COFFEE TO PIZZA AND EVERYTHING IN-BETWEEN

Use the resources here to discover new ideas in mobile food, concession trailers, catering trucks, and food carts. We have lots of success stories, clickable links to vendors, and loads of ideas for your profitable mobile food business!

A lot of people have a limited vision of 'mobile food'...hot dogs, ice cream, barbecue...bur the fact is that ANY food people enjoy can be made and served in the right truck, trailer, or cart...and can be your key to mobile food success. In fact, limiting yourself to just thinking about those "big 3" just mentioned is not wise. Perhaps there are already half a dozen hot dog carts or BBQ trailers in your area, and you feel there isn't room for competition in those foods?

Don't limit yourself to the norm. Think about what people like to eat. Offering something different from what is already availble is often the best route to take.

Burgers? Sure, but there a lots of McDonalds and Burger Kings, etc. But there might not be a really GOOD barbecued hamburger place in town, that has your flair for presentation (and can afford to offer an exceptional value due to your lower overhead).

Pizza? Sure, there are always lots of pizza places around, including the big chains. But what about a by-the-slice operation running out of a van, truck, or trailer at a busy intersection, or at area street fairs and festivals?

Coffee? There's a Starbucks on every corner, and they expanded so much in the past 10 years that they ran out of places to put 'em, and had to start opening stores in the restrooms of other Starbucks stores. (More recently, they've announced they'll close over 600 stores in the U.S...most of them near other Starbucks stores!) But a coffee cart or stand along a busy road or highway can still make lots of money. (Check out the story on this site about the 'Bikini Coffee Company'...these folks are thinking outside the box and making a ton of money.)

If you're primarily looking for a weekends-only type business, consider any unique or different food item that will attract attention. Fruit- or cheese-filled crepes? That's do-able. Simple candy, snack, and drink vendors can successfully work little-league parks and soccer fields.  A super-simple snow-cone or cotton candy machine, in the right location, could be a very profitable venture in your town.

If you've been thinking about your future enterprise for a while now, you've probably driven through busy intersections and thought "Hmmm, that might be a good location for a (coffee cart/snack wagon/pizza truck/whatever). Don't tie yourself to one product...sometimes the location will dictate the product rather than the other way around.